Website Privacy notice

We are Hearts and Books trading as Crystal Bliss.

You can get hold of us in any of the following ways:

(a) by phoning us on: 07934749502

(b) by e-mailing us at: simon@heartsandbooks.com

We take the privacy, including the security, of personal information we hold about you seriously. This privacy notice is designed to inform you about how we collect personal information about you and how we use that personal information. You should read this privacy notice carefully so that you know and can understand why and how we use the personal information we collect and hold about you.

We have appointed Simon Cudworth as our Data Protection Officer. You can contact them using the details set out above.

1. Key Definitions

The key terms that we use throughout this privacy notice are defined below, for ease:

Data Controller: under UK data protection law, this is the organisation or person responsible for deciding how personal information is collected and stored and how it is used.

Data Processor: a Data Controller may appoint another organisation or person to carry out certain tasks in relation to the personal information on behalf of, and on the written instructions of, the Data Controller. (This might be the hosting of a site containing personal data, for example, or providing an email marketing service that facilitates mass distribution of marketing material to a Data Controller’s customer-base.)

Personal Information: in this privacy notice we refer to your personal data as ‘personal information’. ‘Personal information’ means any information from which a living individual can be identified. It does not apply to information which has been anonymised.

2. Details of personal information which we collect and hold about you

2.1 Set out below are the general categories [and details of retention periods in relation to those categories (see section 8 below for more details about retention)] and in each case the types of personal information which we collect, use and hold about you:

General Category Types of Personal Data in that category Retention Periods

Identity Information relating to your identity such as your name

Contact Information This is information relating to your contact details such as e-mail address, addresses, telephone numbers[

Payment Information This is information relating to the methods by which you provide payment to us such as bank account details, credit or debit card details and details of any payments (including amounts and dates

Transaction Information This is information relating to transactions between us such as details of the goods, services and/or digital content provided to you and any returns details.

Marketing Information This is information relating to your marketing and communications preferences.

4. Details of how and why we use personal information

4.1 We are only able to use your personal information for certain legal reasons set out in data protection law. There are legal reasons under data protection law other than those listed below, but in most cases, we will use your personal information for the following legal reasons:

(a) Contract Reason: this is in order to perform our obligations to you under a contract we have entered into with you;

(b) Legal Obligation Reason: this is where we have to use your personal information in order to perform a legal obligation by which we are bound; and

(c) Consent Reason: this is where you have given us your consent to use your personal information for a specific reason or specific reasons.

4.3 So that we are able to provide you with goods OR goods and services]OR services. We will need your personal information. If you do not provide us with the required personal information, we may be prevented from supplying the goods OR goods and services OR services OR other]to you.

4.4 It is important that you keep your personal information up to date. If any of your personal information changes, please contact us as soon as possible to let us know. If you do not do this then we may be prevented from supplying the goods OR goods and services OR services OR other to you for example, if you move address and do not tell us, then your goods may be delivered to the wrong address

4.5 Where we rely on consent for a specific purpose as the legal reason for processing your personal information, you have the right under data protection law to withdraw your consent at any time. If you do wish to withdraw your consent, please contact us using the details set out at the beginning of this notice. If we receive a request from you withdrawing your consent to a specific purpose, we will stop processing your personal information for that purpose, unless we have another legal reason for processing your personal information, in which case, we will confirm that reason to you.

Purpose Legal Reason(s) for using the personal information

To enrol you as a customer

Contract Reason

Legitimate Interests Reason in order to offer you other goods, services and/or digital content which helps us to develop our business

To process your order, which includes taking

payment from you, advising you of any

updates in relation to your order or any

enforcement action against you to recover payment

To manage our contract with you and to notify you of any changes

To improve the goods, services, and/or digital content which we supply

To recommend and send communications to you about goods, services, and/or digital content that you may be interested in.

4.6 Under data protection laws we can only use your personal information for the purposes we have told you about.

5. Details of how we collect personal information and special information

5.1 We usually collect Identity Information, Contact Information, Payment Information, Transaction Information, Survey Information, Marketing Information

5.2We may also receive Website, Device and Technical Information automatically from technologies such as cookies which are installed on our website. To find out more about these please see our cookie policy.

5.3 We do not sell or trade any of the personal information which you have provided to us.

6. Details about how long we will hold your personal information

6.1 We will only hold your personal data for as long as is necessary. How long is necessary will depend upon the purposes for which we collected the personal information 

71. Marketing

7.1 You may receive marketing from us about similar goods and services, where either you have consented to this, or we have another legal reason by which we can contact you for marketing purposes.

7.2 However, we will give you the opportunity to manage how or if we market to you. In any e-mail which we send to you, we provide a link to either unsubscribe or opt-out, or to change your marketing preferences. To change your marketing preferences, and/or to request that we stop processing your personal information for marketing purposes , you can always contact us on the details set out at the beginning of this notice.

7.3 We do not pass your personal information on to any third parties for marketing purposes.